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“Issues management is an ongoing process, not a stand alone event.”

 
Massey Powell
   
   
 
 
 
 
 
 
   
 
 
 

Our “three step approach” to issues management ensures our clients will benefit from a disciplined and rigorous process that constantly assesses progress based on new information or changes to the environment in which an issue is being managed.

  
     
   
 
1. Assessment
Internals: Assessing an organization’s strengths, weaknesses and capabilities.
Research: Identifying and organizing key data and information.
Buy-in: The Board, top management, and key staff embrace the need to strategically manage and advance issues.
Resources: Uncovering, evaluating and coordinating an organization’s assets.
 
     
 
2. Planning
Focus: The point toward which assets and resources are directed.
Shared Vision & Purpose: Accepting the costs, threats and opportunities inherent in managing issues.
Goals: Targets which are realistically achievable within established budget and resource parameters.
Message: Articulation that provides foundation and context for action.
 
     
 
3. Execution
Strategy: Positioning assumptions and anticipated results from actions.
External Environment: Factors outside the direct control of an organization that are influenced by strategy.
Objectives: Benchmarks established when executing the strategy.
Tactics: Specific ways in which internal and external resources are deployed.
 
     
 
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Massey Powell
2622 Butler Pike, Plymouth Meeting, PA 19462-1121
P: (610) 825-8185 -- F: (610) 825-8174
info@masseypowell.com